About JA Creatives Consulting, LLC.
Judeanne Armenti
Industry Consultant
Music is Judeanne's lifelong passion and she has grown and evolved around it –– managing to keep music at the center of her career and her life.
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But Judeanne experienced the negative side of the industry early on in her career. A supervisor told her, "anyone who got into the business because of their love of music got into it for the wrong reason."
Judeanne, who was slow to mask her enthusiasm, dealt with similar comments for most of her career –– and it was a wake-up call.
But several years into her career, she reconnected with an industry veteran and learned that it was he who had secured her first job. When asked what he thought about several applicants, he responded, "Hire her; she likes music!"
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Judeanne saw this as a glimmer of hope. She’s had the opportunity to work with industry veterans (and meet a couple of originals and legends!). While sharing their industry knowledge and experience, Judeanne realized these people did not consider it wisdom. But to her, it was transformative.
After decades of witnessing venues and promoters pulling their own tricks, Judeanne decided to share this knowledge and experience with artists and entrepreneurs so they will be able to navigate effectively through their careers, financials, and the ups and downs of business.
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Judeanne founded JA Creatives Consulting, LLC to educate those who are unfamiliar with the basics of finance and accounting about the concepts. She wants to share her knowledge with the courageous individuals who take the initiative and want the independence of living on their own terms, as their own boss.
Judeanne's lifelong dream has always been to experience the early days of the music business when it was still "run for kids by kids" – a time when music was the priority and money was a blessing.
Those days are gone, sadly. Though, there’s still a chance to reclaim those early days and rebuild an industry that's centered around artists…
But for this to happen, you must have confidence in your financial control and understand the business aspects of the industry. And you can only acquire this by understanding the basics of finances, bookkeeping, and accounting –– as well as staying true to your values and living authentically.
Reach out to me today to start investing in your career and managing your money.
JA Creatives Consulting, LLC.
There’s a universal element of music in all cultures. Our history is built on it, as is the evolution of every society. Through the ages, musicians have served as a source of news, knowledge, and wisdom.
Though technology has changed the status of musicians, their purpose remains the same: to create music that shapes and reflects us.
We need to prioritize the art of making music. To do this, musicians and artists need to take center stage in the music industry instead of taking a backseat to money-driven agendas.
JA Creatives Consulting, LLC strives to empower musicians and entrepreneurs with the business skills they need to:
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Navigate the complexities of being a business
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Ensure their success
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Alleviate the stress of being unfamiliar with basic financial concepts
As part of my work, I also support artists and entrepreneurs in managing their careers and businesses authentically and according to their values, priorities, and ethics.
With this philosophy, my clients can thrive regardless of their circumstances, pivot during times of change, and find fulfillment during difficult times.
I believe in prioritizing artistry over the industry, centralizing the relationship between artist and audience, and encouraging anyone with a vision to pursue their dreams.
